Ola Auto Rickshaw Service in Bangalore

Ola auto rickshaw serviceAfter being the leader in Cab service provider in India. Ola Auto rickshaw service is being launched in Bangalore to bid goodbye to bargaining and waiting for a three wheeler.

OLA Auto Rickshaw Service Experiment

Ola has given the auto rickshaw driver a Huawei handset for booking and tracking. Ola has also opened up bank accounts for the drivers. The rickshaw are run only on meters and a convenience fee of Rupees 10 is charged. The drivers are given Etiquette training a well by the company. A test run of 300 auto rickshaws is being experimented in Bangalore. This is the second time a company is trying to tap the unorganized Auto Rickshaw market.

M Gaadi, which launched in Bangalore a year back, has about 10,000 auto drivers on its fleet. The company too charges a convenience fee of Rs10.

Ola raised $210 million from Japan’s SoftBank Corp and existing investors at a valuation of nearly $650 million. The company also slashed its prices for its lower-end car business—Ola mini—to Rs 10 /km in Delhi and Bangalore, making it the lowest in the country.

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